Your Website Doesn't Close The Sale, You Do!
People send hundreds of thousands of dollars on fancy, feature rich, deep content websites, then wonder why they are poor. The truth is, while a website can do a lot of things, it can't close the sale.
People still prefer to deal with other people, and a website is no substitute for the human touch. Prompt follow up and follow through by live people still is what makes a business a success.
Use your website as one of the tools in your sales kit, but make sure you add the human touch. Prompt reply, good service, and great communications are what's needed to succeed today.